Fireball Whisky Truck Crashes in Massachusetts

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fireball whisky spill

THIS IS NOT A DRILL! Grab your drinking straws because you are not dreaming. A truck transporting Fireball Cinnamon Whisky bottles crashed on a Massachusetts highway Thursday afternoon causing chaos for commuters. Ok, so maybe it WAS a drill, because unfortunately all of the bottles were empty…THIS TIME. But let this be a lesson to you, always be prepared.

The spilled caused quite the traffic jam for commuters in Mass. as it rolled over on I 495 about 45 minutes outside of Boston. The accident did cause minor injuries and temporary lane closures but was ultimately cleaned up over several hours. As if Fireball wasn’t already insanely popular, you can add this to some more free publicity for the brand. But this isn’t the first time this has happened! Last year in Arkansas a similar spill happened proving that it doesn’t matter where you are in the country, your time may come…




Alex is a full time consultant with 10+ years experience in the wine & spirits + consumer packaged goods industries. He is not a professional bartender, but is BarSmarts certified and makes a mean caipirinha. When not writing, Alex can be found traveling, spending time with his family, or bar hopping.

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