This weekend, Shellback Rum will be present at the Progressive Insurance Tampa Boat Show at Tampa Convention Center from September 6 through September 8, 2013. Shellback is a newly launched premium rum, that as you may remember, we reviewed early this year.
Shellback, along with a L.A. based Rebel Industries, will be putting on a show featuring a simulated boat race inspired by the Shellback-sponsored ORACLE Team USA, mixologist created rum cocktails and the opportunity for consumers to share their tales from the sea in a video confession booth. For participating in the experience, many consumers will also be rewarded with a limited edition pair of co-branded “Shellbacker” boat shoes by Creative Recreation. 
“The Shellback Rum Hut allows consumers to discover the brand in authentic ways,” says Josh Levine, CEO of Rebel Industries. “Shellback Rum is a new premium and progressive brand that inspires consumers to celebrate their achievements along life’s journey. We have incorporated a lot of social aspects into the Shellback Rum Hut to allow participants to capture and share their experience with friends.”
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So if you’re in the Central Florida area this weekend and are a fan of rum, boating, or both, stop by and check out the event.
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Cheers!
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More information about Shellback Rum is available by visiting www.shellbackrum.com and by following the official Facebook pagewww.facebook.com/shellbackrum
