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Coming Soon: New Ciroc Amaretto

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249192_10151627753232162_1743093492_nAfter the super successful launches of their Coconut, Red Berry, and Peach flavors, P.Diddy and Ciroc have announced the newest flavor addition to the brand will be Amaretto. No date has been set and made public yet as to when it will hit shelves, but you can expect to hear plenty of noise about it when it does. One thing Ciroc has been amazing at is successfully marketing it’s products, and selecting unique flavors targeted at the nightlife crowd, the beach and party scene. With amaretto in it’s lineup it’s a great way to target the amaretto sour drinker, a hugely popular drink at the clubs and also an after dinner drink. We’ll be anxiously awaiting a chance to get our hands on a bottle with a review and a few Ciroc amaretto recipes to follow. Stay Tuned…

Cheers,

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Photo courtesy of Ciroc Ultra Premium Vodka

 

 

Alex is a full time consultant with 10+ years experience in the wine & spirits + consumer packaged goods industries. He is not a professional bartender, but is BarSmarts certified and makes a mean caipirinha. When not writing, Alex can be found traveling, spending time with his family, or bar hopping.

3 Comments

  1. Can’t wait to try this drink…sounds great to make a cocktail with.

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