JACK DANIEL’S RELEASES SECOND BOTTLE IN LEGACY EDITION SERIES
If you’re a Jack Daniel’s Whiskey fan, you’ll want to grab one of these. The Lynchburg based distillery is releasing its second limited edition bottle as a part of it’s legacy edition series. The concept launched originally in 2018 with limited edition variations of labels used throughout JD’s 150-year history.
“Everyone recognizes Jack’s trademark black label, but very few realize that the Jack Daniel’s label has undergone many variations over the years, most of which looked very different from the one we know today,” said Master Distiller Jeff Arnett. “This second release in our Legacy Edition series is not only an ode to one of Jack’s first black labels, but also a symbolic celebration of our enduring spirit and commitment to a single great whiskey recipe for more than 150 years.”
The original version of the label that inspired Legacy Edition 2 featured a “medicinal use only” disclaimer, suggesting that this label was in use when alcohol was occasionally advertised to have medicinal properties, likely in the early 1900s. While this language won’t be featured on the Legacy Edition 2 label, much of its design remains true to the original inspiration.
Legacy Edition 2 is available for a limited time across the US as well as select markets internationally.